Cha Yi

(proposal) A personal project
Cha-Yi meaning "the Art of Tea" is a 100% organically grown loose-leaf tea range aimed at discerning tea drinkers.



Client: Personal project / Role: BRAND CREATION, LOGO DESIGN, PACKAGING /

Handcrafted in the traditional methods these classic teas are superior in quality and the most flavourful. Each pack design features an individual illustrative folk art to match each character and taste profile making these packs distinctive.

Alternative pack format and design